Starbucks launches a rewards program in Canada starting today! If you’re already a Starbucks Card Rewards or registered Starbucks Gold cardholder, you don’t have to do anything if you are not click here to register for a Starbucks Card or Starbucks Gold Card. How the Starbucks rewards program works is everytime you use your starbucks card you will earn a star and the more stars you collect the bigger benefits you get! Also by being a Starbucks cardholder you ill also receive a free beverage on your birthday from Starbucks! I love birthday freebies!